About Media Deadlines
If you want to advertise your products in magazines and other periodicals, remember that issues are usually prepared well in advance. So you need to find out the publications’ “lead time.”
If you want to advertise your products in magazines and other periodicals, remember that issues are usually prepared well in advance. So you need to find out the publications’ “lead time.”
By Jon Benson | Wed, Jan 14, 2009
If you’re like most people, this is the time of year when you make big promises to yourself. “I’ll lose 50 pounds.” Or “I’ll run the Boston Marathon.” Or “I’ll stop drinking diet soda.” Resolving to get fit and stay healthy is one of the best things you can do for yourself. But there will come a time when a little voice in your head will try to tell you your goal is too hard… or that you have something better to do.
By Suzanne Richardson | Wed, Jan 14, 2009
Getting people’s attention is a big part of success in the business world. As Internet marketing expert Yanik Silver says, “If you want people to remember [you] and keep coming back again and again, [you have] to project a unique personality.”
By MaryEllen Tribby | Wed, Jan 14, 2009
Of the many channels of marketing, public relations is one that no business should ignore. And because PR is nearly free, that makes it an ideal channel for small and start-up businesses.
By John Carlton | Wed, Jan 14, 2009
I just spent a week with family - mostly my sister’s boys and their wives and kids. I was sitting in my sister’s living room, watching the grandnieces and grandnephew play (ages 2, 4, and 6) with rambunctious glee… and I realized that all the adults were reading books.
By Wendy Montes de Oca | Wed, Jan 14, 2009
If you’ve got have a strong e-mail campaign going but you’re looking to expand your direct-response tactics to include online ads, chances are you will do some media buying. Why? Because purchasing banner, text or other display ads can be a very cost effective way to attract customers.
By Early To Rise | Wed, Jan 14, 2009
Issue #2565 WEALTHY: What’s the deal with “FYM”? (John Carlton) HEALTHY: Regain your enthusiasm with 4 words (Jon Benson) WISE: Henry Ward Beecher on being rich ALSO IN THIS ISSUE: An ideal marketing channel for small and start-up businesses (Michael Masterson & MaryEllen Tribby) “Do Not [...]
By Rick Pendergraft | Tue, Jan 13, 2009
I have been beating the bullish drum rather loudly of late, because I think 2009 will be a good year for the stock market. I’m convinced that the bearish sentiment that has been holding the market down is about to end. I have expressed this view several times in the pages of Early to Rise as well as in Investor’s Daily Edge.
By Jason Holland | Tue, Jan 13, 2009
Say what you will about theme parks. (Too expensive! Too cheesy and artificial!) But at least some of them get one thing right: They bend over backward to make the customer experience as good as it can possibly be. Take, for example, a few conveniences for visitors with young children that I noticed on a recent trip to an unnamed park in Orlando. (Funny … I never even saw these things until I had a little one of my own.)
By Early To Rise | Tue, Jan 13, 2009
Despite the rise in popularity of cremation, burial in a traditional coffin is still very popular in the United States. What does it take to bury all those people? You might be surprised.
By Early To Rise | Wed, Jan 14, 2009
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