A “chauvinist” (SHOH-vuh-nist) is a person with a prejudiced belief in the superiority of his or her own kind. The word comes from Nicolas Chauvin, a legendary French soldier known for his extreme devotion to Napoleon.
Example (as used by Clayton Makepeace today): “Okay, I admit it: I’m a marketing chauvinist.”
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Copyright ETR, LLC, 2008
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