Archives | September, 2008

Which End of the Text-Messaging Debate Are You on?

By Early To Rise | Mon, Sep 29, 2008

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You may think that text messaging, which has its own grammar and spelling rules, is keeping young people from learning good language skills - and here at ETR, we would agree with you. But not according to British linguist David Crystal. Among other hard-to-believe claims

Why Two-Headed Businesses Grow Faster

By Michael Masterson | Mon, Sep 29, 2008

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The popular image of the successful entrepreneur is that of a hardworking risk taker who acts on his own. The reality is different. Successful entrepreneurs work hard, but they are not risk takers and they seldom act alone.

Why Two-Headed Businesses Grow Faster

By Early To Rise | Mon, Sep 29, 2008

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Issue #2473 WEALTHY: An unpopular investment that could boost a sagging portfolio (Andrew Gordon) HEALTHY: Another reason (besides tight-fitting pants) to get rid of belly fat (James B. LaValle) WISE: Andrew Carnegie on teamwork ALSO IN THIS ISSUE: Giants from all the major industries share this business strategy (Michael Masterson) Mud-wrestling ladies and a key to making sales (Suzanne Richardson) It’s Fun [...]

Preferred Shares Aren’t Just for the Pros

By Andrew Gordon | Mon, Sep 29, 2008

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One of the more unpopular asset classes right now is a stock/bond hybrid called preferred shares. While they’re called shares, they have more in common with bonds. Preferred shares have a par value, coupon, and maturity date, just like bonds. And the nice thing about them is that common shareholders don’t get a penny in dividends or distributions until preferred shareholders are paid off.

Know Who Your Audience Is!

By Suzanne Richardson | Mon, Sep 29, 2008

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When I was younger, I loved watching Who’s the Boss. One episode still stands out for me. Though the details may have become muddled with time, here’s the gist of it: Housekeeper Tony takes a class on advertising from ad exec Angela. His assignment? To come up with a commercial selling laundry detergent.

The Secret to Selling Rights to Products

By Early To Rise | Sat, Sep 27, 2008

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Issue #2472 WEALTHY: How the financial sector is like a falling crystal vase (Rick Pendergraft) HEALTHY: Shake more antioxidants onto your meals(Kelley Herring) WISE: George Clason on acquiring money ALSO IN THIS ISSUE: 3 ways to get a low-cost moneymaker off the ground (Paul Lawrence) Do you commit any of these common pronunciation errors? (Don Hauptman) It’s Good to Know… about beating [...]

Appellation

By Early To Rise | Sat, Sep 27, 2008

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“Appellation” (ap-uh-LAY-shun) - from the Latin for “to name” - is a name, title, or designation.

Beating the Weather

By Early To Rise | Sat, Sep 27, 2008

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Delayed flights waste time for the flyer, and time and money for the airline. Happily for both, a new computerized tool could get many weather-delayed flights off the ground.

The Secret to Selling the Rights to Products

By Paul Lawrence | Sat, Sep 27, 2008

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Obtaining and selling the rights to products can be very profitable for entrepreneurs, even those with little or no capital.

I Now Pronounce You…

By Don Hauptman | Sat, Sep 27, 2008

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As a copywriter, I collaborated from time to time with a friend, a marketing consultant, and we worked as a team. On one occasion, we drove to another city to spend a day with a client – let’s call him Dave. After the meeting, as we walked back to the car, I asked my colleague, “Did [...]

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