When to Use Positive Thinking

Issue #2113

  • WEALTHY: How to tell if the economy is headed for a recession (Rick Pendergraft)
  • HEALTHY: What 5,700 Frenchmen can teach you about heart attacks (Craig Ballantyne)
  • WISE: Herm Albright on attitude

ALSO IN THIS ISSUE:

  • A simple list that can help you overcome even the worst self-doubt (Michael Masterson)
  • What’s so great about "101"? (Bob Bly)
  • It’s Good to Know… about wireless electricity
  • Add "improvident" to your vocabulary


== Highly Recommended ==

He’d Have Called Them Crazy - Or Worse!

With the Internet, it’s now possible to spend no more than a few dollars, write a couple of very basic ads, and have instant access to millions of potential customers all in a matter of minutes.

If anyone had told Jim Sheridan he could bank thousands in just 24 hours… without any product of his own… without spending a penny on getting it or promoting it, he’d have justifiably said they were  nuts.

But Jim made a decision that he would overcome his skeptical nature and give it a go. Boy, is he glad he did! That one deal alone banked him $187,296 in one day.

Take a look at how Jim brought in over $187,000 in a single day!

- Patrick Coffey


Not in the Clear Yet…

By Rick Pendergraft

Just when it looked as if the U.S. economy was ready to rebound and avoid going into a recessionary period, an economic report suggested we weren’t in the clear just yet.

The Leading Indicators Report for June was published on July 19, and the indicator was negative for the fourth time in the first six months of 2007. The Leading Indicators Report is a forward-looking economic report that attempts to gauge future economic activity by looking at 10 other economic reports, such as initial jobless claims, building permits, and consumer expectations.

By looking at these 10 economic reports, the Leading Indicators Report boils down to a negative or positive number. A negative number means that the economy is expected to slow, and a positive number means that the economy is expected to grow.

As I said, the July 19 report shows that four of the first six months of 2007 have been in negative territory, and the six-month cumulative total is at -0.6 percent. Economic theory says that if the six-month cumulative reaches -1.0 percent, it is a sign that the economy is headed for a recession.

As an investor, you will want to watch for the July Leading Indicator Report, which will be released on August 23. Should the July report be negative - or if the June number is revised downward - we could see the indicator dip below that -1.0 mark. If it does, you will want to take action to protect your portfolio, either by taking some profits off the table or by adding some bearish investments.

You can buy puts on the overall market to add some insurance to your portfolio, or you could buy inverse ETFs.

[Ed. Note: Rick Pendergraft is a market expert and two-time winner of the "Top Trader" award at Schaeffer’s Investment Research. Frequently quoted in Reuters, Business Week, Forbes, USA Today, and The New York Times, Rick recently made his debut on Bloomberg television. In ETR’s free investment e-mail, Investor’s Daily Edge, Rick and a select group of market specialists will give you to-the-point analysis and tell you how you should act TODAY to make the most money with the least risk.]


"A positive attitude may not solve all your problems, but it will annoy enough people to make it worth the effort."

Herm Albright

When to Use Positive Thinking - and When to Ignore It

By Michael Masterson

When my sons were growing up, I dreaded meeting with their teachers. I was always a tiny bit afraid that somewhere in the middle of the conversation the teacher would lean forward, grab my ear, and chastise me. This may be an irrational fear, but it is deeply seeded. It was planted many years ago at St. Agnes elementary school, and it was nurtured in middle school and high school by just about every teacher who had the misfortune of having me in his or her class.

Despite my less-than-stellar early education, I went on to graduate college magna cum laude. I earned a master’s degree, and stopped just short of my dissertation for a Ph.D. I’ve written and published more than a dozen books - including three best-sellers - won awards for writing, and have used the skills I learned in school to help build several multimillion-dollar businesses.

All that said, because of my deeply seeded irrational fear, I had a negative idea of what I could accomplish early in my business career.  

But that didn’t stop me.

In The Power of Positive Thinking, Norman Vincent Peale says that unless you have a positive attitude about yourself and your abilities, "you cannot be successful or happy."

I believe he is half right.

Yes, you need a positive attitude to be happy. But you can be quite successful by most conventional measurements simply by applying the ETR success formula with persistence:

  • Decide exactly what it is you want.
  • Make it a primary goal.
  • Establish a series of yearly, monthly, weekly, and daily objectives to achieve that goal.
  • Resist the urge to give up along the way

My own experience proves that, by doing this, you can achieve almost anything you want in life - even if you don’t have much faith in your own abilities. And it has been proven to me dozens of times over by others - people I’ve known personally, people I’ve heard about from friends and colleagues, and even people I’ve read about.

But what if you want happiness? Or what if, in fact, happiness and equanimity are integral to your definition of success? Well, then you need to follow Peale’s advice and start thinking positive thoughts about yourself.

Lack of self-confidence, Peale said, "is one of the great problems besetting people today." He makes reference to a survey of college students indicating that for 75 percent of them, confidence was the thing most lacking in their life.

Who could argue with that? If you’ve ever choked up in an interview, forgotten your lines in a play, blown a free throw, or been verbally stifled by a rude comment, you know too well the effect that a lack of self-confidence has on performance.

"The blows of life, the accumulation of difficulties, the multiplication of problems tend to sap energy and leave you spent and discouraged," Peale says. In such situations, "it is easy to lose track of your abilities and powers" - but by re-appraising your personal assets, you can convince yourself that "you are less defeated than you think you are."

As an example, Peale tells how he counseled a 52-year-old man who came to him "in great despondency." Everything in his life, the man said, had been "swept away" by a recent business setback. "Everything I built up over a lifetime is gone."

Peale recognized that although the man had indeed experienced a serious setback, his chief problem was the way he viewed it. "Suppose we take a piece of paper and write down the values you have left," he suggested. And so they did. Among other things, the list included these personal assets:

  • a wonderful wife - and a 30-year marriage
  • three devoted children
  • admiring friends, happy to help
  • good physical health
  • integrity

That’s not a bad list. And, if you’re feeling down, I would hope that focusing on positive personal assets like these could help you overcome the worst feelings you could possibly have about yourself.

Let me tell you a story…

About 20 years ago, I became friendly with a man, about my own age, who had all of the abovementioned assets - plus a very successful printing business, plus a significant personal fortune. He was a very charismatic guy - always good-natured, upbeat, full of good fun, and easy to like. Then, one day, his business collapsed. I don’t remember the details but, suddenly, he was bankrupt.

I heard about it soon after it happened. When I called to console him, it was too late. Sobbing, his wife told me that he had killed himself.

I couldn’t understand why he did it. He had had so many other things going for him that, in my eyes, his business and the wealth it produced was just gravy. Apparently, he didn’t see it that way.

If my friend had read Peale’s advice - and had taken it to heart - he’d be alive today and enjoying all the wonderful things he had, including the love of his wife, children, and friends. He’d also, I’m quite sure, have made back all the money he lost, plus plenty more.
[Ed. Note: Get dozens of proven business-building strategies and sales-boosting techniques from Michael Masterson and a group of the world’s leading Internet marketing experts this fall at ETR’s Info Marketing Bootcamp: The "Other Side" of the Internet. Sign up today.]


== Highly Recommended ==

How to Buy Silver for Under Two Dollars an Ounce!

Just think of it like this, every share of this tiny silver explorer is backed by half an ounce of silver.

Right now, shares of this company are trading under $1 per share!

And with ties to some of the largest resource companies around, this company will eventually become a lucrative takeover target…

Giving early investors gains of over 541%!

To read my special report and find out how to invest in this amazingly undervalued company, click here right away.


The Redline for Your Heart Rate

By Craig Ballantyne

If your heart beats too fast at rest, it can be a powerful predictor of death from heart attack. A study of more than 5,700 French men without known cardiovascular disease found that those with a resting heart rate greater than 75 beats per minute had a 3.5 times greater chance of sudden death than those who had a resting heart rate of fewer than 60 beats per minute.

To determine your resting heart rate, measure it first thing in the morning (before you even rise from bed) with either a heart-rate monitor or by placing your index finger against your carotid artery on either side of your neck. Count the beats for 60 seconds (or for 15 seconds, and then multiply by four).

The stronger and more efficient your heart is, the fewer times it must beat to move blood through your system and sustain bodily functions - thus, the lower your resting heart rate.

The best way I know to lower your resting heart rate (and decrease your risk of death due to heart attack) is to engage in intermittent bouts of high-intensity exercise. For a practical strategy to do just that, check out my ETR article "The World’s Most Powerful Workout."

[Ed. Note: Craig Ballantyne is an expert consultant for Men’s Health magazine. If you’re looking to burn fat, build muscle, and quickly step into the body you have always wanted with just three workouts each week, check out Craig’s fat-loss system, Turbulence Training for Fat Loss.]


Quick Marketing Tip: The Odd Thing About Even Numbers

By Bob Bly

For some reason, even numbers are not as effective as odd numbers in sales letters and advertisements.

Example: "The 6 Energy Stocks You Must Own Now" is somehow less appealing than "The 5 Energy Stocks You Must Own Now" - even though it promises an extra stock recommendation.

And you almost never see a book titled "100 Ways to do X." It’s always "101 Ways."

Copywriter Gymi Slezinger has a theory about this…

"Even numbers have balance and closure," says Gymi. "They don’t need you. Odd numbers have something hanging. There is urgency in them."

Exception: 10 works well in sales copy (e.g., "10 Tips for Better Technical Writing") because, according to Gymi, it is authoritative.

[Ed. Note: Master copywriter and best-selling author Bob Bly is the editor of ETR’s ETR’s Direct Marketing Masters Edition a program to help you start your own successful direct-mail business. Sign up for Bob’s free monthly e-zine, The Direct Response Letter, and get more than $100 in free bonuses.]


It’s Good to Know: Wireless Electricity

What if you could charge your cellphone without plugging it into the wall, or throw out all those power cords tangled under your computer desk? The key is safe and reliable wireless electricity transfer. Researchers at MIT have made progress toward this scientific breakthrough, turning on a 60W light bulb from seven feet away with no physical connection between the power source and the bulb.

Methods of transferring power wirelessly - such as with electromagnetic radiation - have been known for centuries. But unlike the work being done by the MIT team, they were too dangerous or impractical for widespread use.

(Source: Physorg.com)


== Highly Recommended ==

When the CAR gets stuck in a rut you can call AAA - But who do you call when YOU get in a rut?

Feeling like your life has stalled? Wondering where all the excitement has gone? Don’t worry, you’re not alone. All of us get dragged down in a rut now and then.

But you’ll get back out on the highway of life a LOT faster if you have a friendly “towing service” looking out for you 24×7.

So put on your seat belts, rev up those engines… and let’s get going with our motivational kick-in-the-pants program.

- Charlie Byrne


Word to the Wise: Improvident

"Improvident" (im-PROV-un-dunt) - from the Latin for "not to see beforehand" - means lacking in foresight or forethought.

Example (as used by Elizabeth Hardwick in Sight-Readings: American Fictions): "Lily is spoiled, pleasure-loving, and has one of those society mothers who are as improvident as a tornado."

[Ed. Note: Become a more persuasive writer and speaker … build your self-confidence and intellect … increase your attractiveness to others … just by spending 10 VERY enjoyable minutes a day with ETR’s new Words to the Wise CD Library.]

Michael Masterson
Copyright ETR, LLC, 2007


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